Sometimes the demand on your marketing resources can freeze new initiatives or diminish the quality of your marketing efforts.  The Westover Group provides short-term solutions through its interim marketing services to help you maintain momentum during those peak times.

Offered as an à la carte service, we provide qualified, short-term marketing resources to businesses, agencies and nonprofits located in or near Alexandria, VA, The Westover Group can assist you with: 

• The development or implementation of new marketing initiatives
• Support through periods of peak marketing activities
• Additional leadership in times of transition, realignments or leaves of absence
• Training and mentoring of key staff members
• Campaign specific marketing projects
• Web development, production or analysis

Our marketing and communications experience includes:

• Research & Analysis
• Market Segmentation
• New Business Development Strategies
• Coaching & Mentoring
• Web Analytics
• Search Engine Optimization
• Search Engine Advertising
• Online Media Planning
• Website Design
• Website Usability Testing
• Marketing Collateral Design & Production
• Print Advertising
• Radio
• Outdoor

We work in conjunction with existing marketing resources (in-house or vendor) and can provide our services on-site or remotely.